Dirty Glove

“Dirty Glove” is not your average cleaner… It’s your ABOVE average multi-purpose cleaner. Coming from the state of Michigan, Dirty Glove is your new “Green Cleaner” with the tagline… “Cleaning You Can Live With”. This was a logo project that began as just a logo and is now becoming a full Corporate Identity project. Again this client knew what she wanted but didn’t really know how to explain it. HAA! This is where a GREAT Graphic Designer puts on the Consultation hat (which is another Service to be paid for) and help define what the client wants and needs. Simple enough right? HAA!

After our likkle pow-wow, it was my time to experiment. She wanted it to symbolize Michigan (hense: Dirty Glove) but at the same time deliver an abstract modern look. Very simple yet different from all the other green products. I went with a very loose abstract version of glove. Almost like a boxer’s glove to symbolically imply fighting. It’s great when you can hit on the first try! I wanted to keep the text simple and clean as what cleaning should be. The client loved it.